Your quartile
For each page group (inventory, vehicle detail, service, specials) you see whether you are in the top, upper-middle, lower-middle or bottom quarter of your peers.
Search performance, in context
Is a 2.1% click-through rate good?
Your numbers only mean something next to similar dealers. peerBench places each of your page groups against peers on the same platform, brand and market size, and tells you which quartile you sit in.
Early access. Not yet open to dealers.
What you see
The typical range
The middle half of comparable dealers, shown as a range. Enough to set a target, never enough to point at one dealer.
Click-through, position and impressions
The same Search Console measures you already track, rounded and compared like for like.
How comparison groups work
- Matched on what matters. Platform, franchise, market band and inventory size. If a narrow group is too small, we widen it step by step rather than show you a thin one.
- Published on a schedule. Benchmarks come from a fixed period and are released after a delay, so a change in the peer group never shows up the moment it happens.
- Refreshed, not live. Each release covers its own period. Releases do not overlap.
Built so nobody can be picked out
- Opt-in only. A dealer contributes nothing until it agrees. No agreement on file means no data used.
- A minimum group size. A comparison is only shown when enough dealers stand behind it. Below the minimum you get a plain "not enough peers", with no count and no number.
- Ranges, never rows. No dealer name, domain or individual figure appears in any benchmark. Ranges are rounded.
- Small dealers are left out of the maths when their volume is too low to be meaningful.
Where it fits
peerBench uses Search Console data already collected for dealers on the platform. There is nothing to install and no new tracking on your site. Results are designed to sit beside your other signals, so a weak page group points straight at what to fix.